The New 990

Worn by supermodels in London
and dads in Ohio.

Worn by supermodels in London and dads in Ohio.

The New 990

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Manufactured in the US for over 75 years and representing a limited portion of our US sales, New Balance Made is a premium collection that contains a domestic value of 70% or greater.

Women’s lifestyle shoes

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Women’s lifestyle shoes

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    Our women’s casual shoes are crafted from premium materials, with innovative cushioning, arch support systems, and timeless aesthetic detailing. Some of the most notable models in the range include the 420s, 574s, 247s and the 520s. Choose from sturdy, clean-cut classics for a shoe you can wear with anything, or alternatively, go for something with a more luxurious feel like the 373 suede sneakers.


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  • New
    NB 452, MX452SD

    452

    unisex Lifestyle

    85,00 €

    Small sizes available

    unisex Lifestyle

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  • NB 574 Core, WL574EB

    574 Core

    Women's 574

    90,00 €

    Up to 30% off

    Available in colors

    Women's 574

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  • NB 373, WL373JB2

    373

    Women's 373

    80,00 €

    Women's 373

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  • NB WL373, WL373FB2

    WL373

    Women's 373

    80,00 €

    Up to 30% off!

    Available in colors

    Women's 373

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  • New
    NB 996, WL996FPD

    996

    Women's 996

    90,00 €

    Women's 996

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  • New
    NB 720, WL720MA1

    720

    Women's Classics

    80,00 €
    Available in colors

    Women's Classics

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  • New
    NB 373, WL373FM2

    373

    Women's 373

    80,00 €
    Available in colors

    Women's 373

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  • NB New Balance 500 Microfiber, GW500PT

    New Balance 500 Microfiber

    Women's Classics

    70,00 €

    Women's Classics

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  • NB Made in US 990v5, W990NV5

    Made in US 990v5

    Women's Jaden Smith

    200,00 €

    Wide sizes available

    Available in colors

    Women's Jaden Smith

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  • NB 327, WS327LAA

    327

    Women's 327

    90,00 €
    Available in colors

    Women's 327

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  • NB 327, WS327SFC

    327

    Women's 327

    100,00 €
    Available in colors

    Women's 327

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  • New
    NB Fresh Foam Roav, WROAVCH

    Fresh Foam Roav

    Women's Fresh Foam – Soft & Smooth

    90,00 €
    Available in colors

    Women's Fresh Foam – Soft & Smooth

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  • NB Made in US 990v5, W990GH5

    Made in US 990v5

    Women's Made In The UK & US

    200,00 €

    Wide sizes available

    Women's Made In The UK & US

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  • NB 574 Super Core, WL574EY

    574 Super Core

    Women's 574

    72,00 € (reg 90,00 €) 72,00 € 90,00 €

    Up to 30% off

    Available in colors

    Women's 574

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  • NB 997H, CW997HBZ

    997H

    Women's 997

    100,00 €
    Available in colors

    Women's 997

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  • NB 327, WS327SFD

    327

    Women's 327

    100,00 €

    OUT OF STOCK

    Women's 327

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  • NB 327, MS327CPD

    327

    Unisex 327

    90,00 €

    Small sizes available

    Available in colors

    Unisex 327

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  • NB 574, WL574PMA

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

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  • NB 574, WL574CLE

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB Unisex 327, MS327CPB

    Unisex 327

    Unisex 327

    100,00 €

    Small sizes available

    Available in colors

    Unisex 327

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  • NB Fresh Foam Roav, WROAVCB

    Fresh Foam Roav

    Women's Fresh Foam – Soft & Smooth

    90,00 €

    Up to 20% off

    Available in colors

    Women's Fresh Foam – Soft & Smooth

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  • NB Fresh Foam Crag v2, WTCRGRA2

    Fresh Foam Crag v2

    Women's Trail Running

    95,00 €
    Available in colors

    Women's Trail Running

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  • NB Made in US 990v5, W990NX5

    Made in US 990v5

    Women's 990

    200,00 €
    Available in colors

    Women's 990

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  • NB Made in US 1300, M1300AE

    Made in US 1300

    Men's Made in UK & US

    220,00 €

    Small sizes available

    Men's Made in UK & US

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Women’s sneakers: The range

All our lifestyle shoes are crafted with durable and innovative materials, using the best in trainer technology. The range is made up of an evolving array of designs, from steadfast ‘80s classics, to modern editions and season-inspired colourways. A number of our lifestyle trainers also benefit from the revolutionary EVA (Ethyl Vinyl Acetate) midsole/heel for cushioning, as well as a REVlite midsole for premium responsiveness and durability.

One of the newest models in our lifestyle range is the sleek 247, designed to take the city dweller from day-to-night. For a more athletic vibe, go for a pair of 327s, a running-inspired lifestyle shoe that provides a modern twist on a ‘70s classic. And if you value comfort above all else, the Fresh Foam Cruz is the ultimate athleisure option. Their bootie construction and stretch heel, paired with fresh foam engineered precision cushioning gives them a glove-like fit for busy days on-the-go.

New Balance: The history

New Balance was founded in 1906 in Boston, Massachusetts, as a manufacturer of pioneering arch supports. Founder, William J. Riley, wanted to provide a product that increased comfort and balance in the shoe, which is where the name New Balance comes from. This innovative mentality stayed with the brand throughout the years, with New Balance manufacturing the first ever running shoe with a ripple sole in the 60s. We’ve gone on to manufacture our sneakers worldwide, but have always stayed true to our roots with our Made in US and Made in UK collections crafted at our factories in Cumbria in the UK, and New England in the US. Today, we’re as well known for our trendsetting lifestyle range as well as our world-famous performance shoes.
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